If Nike and Wilson wants to share the pie, why not LN? At least, LN holds the local market with a bit advantage to begin with, as many still consider LN himself as a national hero. For the immediate step, I think LN will use MicroSoft strategy for game market. Since LN taking over Kason, it can simply use Kason's technology, and simply put its symbol on. In a long run, with Kason's exisiting knowledge and LN's fund, they should have a bright future.