03-13-2013, 07:45 PM #1
BWF and Li Ning/RedBull CHN reach 4 year deal
BWF and Li Ning/RedBull CHN have reached a 4 year deal from 2013-2016 to sponsor all the major tournaments. (Sudirman Cup, Thomas/Uber, World Championships etc.)
I think this is great news for the sport of badminton. It also puts the pressure on Yonex to step up its game.
03-13-2013, 09:44 PM #2
Good news. Nice to see Li Ning still in there despite the company having some difficulties. I wonder if it less likely that they sponsor other tournaments.
03-13-2013, 09:47 PM #3
what kind of difficulties?
04-03-2013, 08:57 PM #4
Li-ning international breaking news!
In an unprecedented signing ceremony, Li-Ning (Beijing) China Sporting Goods Co. and the Badminton World Federation (BWF) signed a four-year sponsorship deal to support all major BWF events until 2016 including August's world championship in Guangzhou, China; the biennial Thomas & Uber Cup events; and the Sudirman Cup, a world team competition.
It is the first time that the BWF has signed a sponsorship deal which include the rights to all badminton's major badminton events.
Last edited by Li-Ning Canada; 04-03-2013 at 09:00 PM.
04-03-2013, 09:04 PM #5
04-08-2013, 06:20 AM #6