Coming from a table tennis background I've noticed exactly the same thing with club players in both sports. The overwhelming majority of players, even those that play three or more times a week, don't watch international badminton whether online or live. Some may watch once in a blue moon, like when the Olympics or Commonwealth Games is on. Having said that, these players are obviously interested in watching games at the club of people of much lesser ability. I live in Australia, and yesterday I showed about ten players a picture of me with Gronya Somerville and asked if they knew who she was. Most didn't, and weren't familiar with the name even when I mentioned it. In a number of cases they said they don't watch international badminton. I went to the Sydney International recently, and despite there being a lot of people who play in Sydney and free admission there were hardly any spectators. I suspect most of the spectators were family. So why are so many people who enjoy watching club games disinterested in watching international badminton?