just like outside of 10-12 ice-hockey playing nations (with a combined population of less than 800m), less than 1500 ppl have heard of the Canadian goalscorer with the statue who they call "Great One"... Has a Polish sounding name which I can't recollect. Even Stevens. So what if N-Am doesn't cares about badminton.... It doesn't change the fact that more ppl have heard of (or are fans of) LD/LCW/TH/PG individually than Tom Brady/Tim Tebow/All the Mannings/Babe Ruth/Bobby and Barry Bonds/Sammy Sosa/A-Rod/A-Pujols etc. combined. The only N-Am sports to have a true global following are basketball and golf (Else MJ, Kobe, Shaq, Tiger, Phil, Jim et all would have made that list)..... Outside of these two nations (and their economic colonies like Dominican Republic) no one gives a rat's behind about global minor league sports like gridiron "non-soccer" or baseball or ice hockey.